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Seller Orientation

Your complete guide to selling with ProGen.

Everything you need to know — from choosing your plan to closing day. Follow each step and sell with confidence.

Step-by-Step

The seller timeline.

STEP 01

Choose Your Plan

1 day

ProGen offers three listing tiers designed for different levels of involvement. Each includes full GEPAR MLS access, TREC-compliant paperwork, and licensed broker support.

ESSENTIALS

$95 upfront

+ $495 at closing

  • Full MLS listing
  • Syndication to 10,000+ sites
  • Broker support & TREC paperwork

ADVANCED

$495 upfront

+ $995 at closing

  • Everything in Essentials
  • Professional photography
  • Yard sign & lockbox
  • Enhanced listing presentation

FULL SERVICE

$599 upfront

+ 1% at closing

  • Everything in Advanced
  • Dedicated licensed agent
  • Pricing strategy & CMA
  • Showing coordination
  • Full transaction management

Not sure which plan is right? Compare all tiers →

STEP 02

Prepare Your Home

1-2 weeks

First impressions matter. A well-prepared home sells faster and for more money. Focus on these four areas before listing:

Staging & Decluttering

Remove personal items, minimize furniture, and create open, bright spaces that help buyers envision living there.

Photography Ready

Clean windows, turn on all lights, and ensure every room is photo-ready. Advanced and Full Service include professional photography.

Pricing Strategy

Research comparable sales in your neighborhood. Full Service includes a detailed CMA and pricing consultation with your broker.

Pre-Listing Checklist

Complete minor repairs, touch up paint, clean carpets, and ensure all systems are working. Small fixes can mean big returns.

Need a detailed checklist? Get Your Home Ready →

STEP 03

Go Live on the MLS

1-3 days

Once your listing agreement is signed and your home is ready, your broker activates your listing on the GEPAR MLS. Here’s what happens next:

  • Your listing syndicates to Zillow, Realtor.com, Redfin, and 10,000+ platforms automatically
  • Buyer agents begin scheduling showings (you manage or we do, depending on your plan)
  • If you have a lockbox, agents can show your home even when you’re away
  • You can request unlimited listing updates at no extra cost
STEP 04

Review & Negotiate Offers

1-7 days

When offers come in, it’s time to evaluate carefully. Your broker is available to help you understand each offer’s strengths and risks.

What to review in every offer

Offer price vs. asking price
Financing type (conventional, FHA, VA, cash)
Option period length & fee
Proposed closing date
Earnest money amount
TREC addenda & special provisions
STEP 05

Navigate the Option Period

7-10 days

After accepting an offer, the buyer typically has an option period (usually 7–10 days) to conduct inspections and request repairs. Here’s what to expect:

Buyer Inspections

The buyer hires a licensed inspector to evaluate the property. You don’t need to be present, but the home must be accessible.

Repair Requests

The buyer may submit a repair amendment. You can agree, negotiate, or decline. Your broker can advise on what’s reasonable.

Amendment or Credit

Instead of making repairs, you can offer a closing cost credit. This is often simpler and keeps the deal moving.

Hold Firm

You’re not obligated to agree to any repair requests. Some sellers decline and the buyer proceeds anyway.

STEP 06

Title, Appraisal & Closing Prep

2-3 weeks

Once the option period passes, the transaction moves toward closing. Several third parties get involved to finalize the deal:

  • Appraisal — The buyer’s lender orders an appraisal to confirm the home’s value supports the loan amount
  • Title commitment — The title company verifies clear ownership and prepares title insurance
  • Survey — A property survey confirms boundaries and identifies any encroachments
  • HOA documents — If applicable, the HOA provides resale certificates and transfer documents
STEP 07

Closing Day

1-2 hours

Closing day is when ownership officially transfers. You’ll sign documents at the title company and hand over the keys.

What to bring to closing

Government-issued photo ID
All house keys and mailbox keys
Garage remotes and gate codes
Wiring instructions for your proceeds

Your net proceeds are typically wired to your bank account within 24–48 hours after closing. Congratulations — you’ve sold your home!

Know Your Numbers

Typical seller closing costs.

Understanding your costs upfront means no surprises at the closing table. Here’s what El Paso sellers typically pay.

Title Insurance

Required by the buyer’s lender. In Texas, the seller customarily pays for the owner’s title policy.

~$2,200

ProGen Listing Fee

Your flat-fee listing cost, based on the plan you choose. No percentage-based commissions.

$95 - $599+1%

Buyer Agent Commission

The compensation you offer to the buyer’s agent in the MLS. Typically 2–3% but negotiable.

0 - 3%

Property Tax Proration

Taxes are prorated between buyer and seller based on the closing date.

Varies

HOA Transfer Fees

If your property is in an HOA, there may be transfer and resale certificate fees.

$150 - $500

Recording & Escrow Fees

Administrative fees charged by the title company and county for recording the deed.

$200 - $400

Home Warranty

An optional seller concession that covers major systems and appliances for the buyer’s first year.

$450 - $600

Mortgage Payoff

Your remaining mortgage balance is paid from the sale proceeds at closing.

Varies

Seller Net Sheet Calculator

$300,000
$100K$1M
Sale Price$300,000
Title Insurance-$2,190
ProGen Fee (Essentials)-$590
Buyer Agent Commission (3%)-$9,000
Property Tax Proration-$1,800
Recording & Escrow Fees-$300
Home Warranty-$500
Estimated Net Proceeds$285,620

* This is an estimate. Actual amounts depend on your specific transaction details, plan, and negotiated terms.

Should You Offer a Home Warranty?

Offering a home warranty to the buyer is a smart negotiation strategy that can help close the deal faster. For $400-$600 paid at closing, it covers the buyer's major home systems for the first year — giving them peace of mind and reducing their risk. This is especially effective for older homes. Popular providers include Old Republic Home Protection (ORHP), American Home Shield, and First American. ProGen can advise you on whether this makes sense for your listing.

Legal & Compliance

TREC forms & disclosures.

Texas real estate transactions require specific forms and disclosures. ProGen prepares and reviews all of these on your behalf.

REQUIRED

TREC OP-H

Seller’s Disclosure Notice

Texas law requires sellers to disclose known property conditions. Your broker will guide you through every section to ensure accuracy and compliance.

AS NEEDED

TREC 20-17

Residential Resale Certificate

Required if your property is in an HOA. This document details HOA rules, fees, and financial health for the buyer’s review.

REQUIRED

Lead-Based Paint

Lead-Based Paint Disclosure

Federal law requires disclosure of known lead-based paint hazards for homes built before 1978.

AS NEEDED

Amendments

Contract Amendments & Addenda

Any changes to the original contract — including repair negotiations, closing date changes, or price adjustments — are documented through TREC amendments.

REQUIRED

Listing Agreement

Exclusive Right to Sell Agreement

The listing agreement between you and ProGen that authorizes us to list your property on the GEPAR MLS and represent you as the listing brokerage.

Texas is a Non-Disclosure State

Texas does not require sellers or agents to disclose the final sale price of a property. However, appraisal districts and title companies may have access to this information for tax assessment purposes.

Closing Day

What to bring to closing.

Government-issued photo ID — driver’s license or passport

All house keys, garage door remotes, gate codes, and mailbox keys

Home warranty documentation, if you’re providing one to the buyer

Receipts for any repairs completed during the option period

Your forwarding address for mail and final utility bills

The ProGen Advantage

Traditional agent vs. ProGen.

See how selling with ProGen compares to the traditional 6% commission model on a $300,000 home.

TRADITIONAL 6% AGENT

  • 6% total commission ($18,000 on $300K)
  • Locked into a 6-month listing agreement
  • Agent may prioritize higher-commission listings
  • Same MLS exposure you’d get with ProGen

Total listing cost on $300K home:

$18,000

PROGEN REAL ESTATE

  • Flat fee starting at just $95 + closing fee
  • Cancel anytime — no long-term lock-in
  • Your listing is the priority, not our commission
  • Same MLS, same syndication, same legal protection

Total listing cost on $300K home:

$95

* Comparison based on ProGen Essentials ($95 + $495 closing) vs. traditional 3% listing agent commission on a $300,000 sale. Buyer agent commission not included in either calculation.

Download the Full Guide

Get the complete Seller Orientation as a beautifully formatted PDF — perfect for reading offline or sharing with your family.

Ready to list your home?

You’ve read the playbook. Now let’s make it happen. Get started with ProGen today and sell smarter.

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